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Xiaomi is preparing a high-profile premiere scheduled for February 19. The new QLED TV X Pro 75 model 2026 will mark the brand’s return to the large-diagonal segment after a five-year pause – the previous 75-inch TV was released in 2021. The main feature of the new product is a technology called MaxMagiQ, which combines all the capabilities of a modern image processing processor.
Although the marketing slogans “More. Better. Clearer” marketing slogans are commonplace in the industry, Xiaomi’s visual promotional materials place a special emphasis on contrast depth and color saturation. The use of space motifs in the ads hints at a high level of black reproduction, although the manufacturer has not yet disclosed detailed technical indicators. It is still a mystery whether MaxMagiQ is a completely new chip or a software rebranding of existing solutions.
The developers have paid special attention to sports enthusiasts by creating the “Sporting MagiQ on MAX” section. This is probably the MEMC technology that eliminates blurring during fast movements on the screen, as well as automatic content genre detection for instant selection of optimal picture settings.
For home cinema lovers, the new product is positioned under the Cinema MagiQ brand, which provides support for advanced HDR formats and special movie modes. Gamers will also get their own “Gaming On MAX” functionality, where low-latency modes are expected. In particular, ALLM support will allow the TV to automatically activate gaming settings when connecting PlayStation or Xbox consoles, although the availability of HDMI 2.1 connectors has not yet been officially confirmed.
In addition to visual innovations, Xiaomi promises a significant upgrade to the audio system with the MAX Sound concept. Usually, the built-in speakers of TVs of this size do not satisfy demanding users, so the company emphasizes that the sound will be “even better.” Whether this is achieved by hardware upgrades or AI audio processing algorithms will be revealed during the presentation.
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