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Hello! And press F to remember the Goodram IRDM brand fondly and with a kind, quiet word. Not the Goodram company itself – don’t worry – but the brand itself. Why? Because Goodram is discontinuing it. They’re phasing it out and, so to speak, giving it a little EOL treatment.

No, this does not mean the gaming or professional segment is being shut down. Most of the product lineup is being moved under a new umbrella brand, along with updated branding and a revised naming system. So, without further delay – meet the new name: Goodram Rival. And yes – this should not be confused with Marvel Rivals.

Video about the Goodram RIVAL/PRO
Starting this month, the company’s product segmentation will be structured as follows. Goodram without additional branding elements is intended for general consumer PCs. Example: Goodram PX500. Next is Goodram Rival, positioned for gaming use cases. Examples include IRDM P44N or IRDM Pro Nano. The third segment is Goodram Pro. This line targets professional workloads such as engineering, 3D modeling, and design. In other words, it is aimed at production environments – in my case, full-cycle video production.

This applies not only to SSDs, but also to RAM modules, SD cards (including V60-class), and even CUDIMM memory. Yes – new product introductions are planned across these categories as well.

What remains unchanged? Goodram Industrial for industrial customers, Goodram Enterprise for corporate and server environments, and Goodram For Ad. The last one is essentially the “branding-on-demand” segment – if you want a USB drive or SSD with your company logo, that is exactly where you go. Welcome.

First of all, by the time this is published, I will either already have released a piece on DLSS 5, where Goodram somehow shows up – unexpectedly, but there. Next, I still have an old PC based on an Intel Core i7-3770. The only missing part is an SSD. I’ve already installed Goodram RAM, so storage is the last missing component – and that machine will be sent somewhere to the Armed Forces of Ukraine.

There will also be a separate piece about flash drives – specifically, a set of essential utility software. These include lightweight, free tools for testing drive speed and capacity, monitoring temperatures, and checking RAM stability, among others. All of them are small in size. All are free of charge. And all of them fit on a Goodram UME3 alongside a licensed Windows 11 image. Below that, there will also be a list of nostalgic materials – covering not only Goodram IRDM, but Goodram in general.
And in the comments, feel free to note whether you have ever used Goodram IRDM products, and whether you plan to keep them as memorabilia. I personally have a single IRDM SSD. I am not selling it, and that is not under consideration.
Read also:
- IRDM Pro Slim 4TB Review: 4TB SSD Option
- THREE Reasons Why the IRDM Black DDR5 6400 MHz 64GB is RAM for Work
- IRDM Pro Nano 1TB Gaming SSD Review
