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Google reported that in 2025, using artificial intelligence systems, it prevented more than 1.75 million apps that violated the platform’s rules from being published on Google Play. For comparison, in 2024, this figure was 2.36 million. The company also blocked more than 80,000 developer accounts that tried to publish malware.
The company explains the decline in the number of blocked apps by the fact that multi-level AI-based security mechanisms are increasingly effective in deterring malware developers before they even attempt to publish. According to Google, each app undergoes more than 10,000 security checks before appearing in the store, and it is regularly rechecked after the release. The use of modern generative AI models helps moderators to detect suspicious behavior patterns and signs of malicious activity faster.
“These numbers demonstrate how our proactive security measures and commitment to creating a more responsible ecosystem are deterring attackers from publishing malicious apps, and our new tools are helping honest developers more easily create compliant apps,” the company said.
In addition, the company reported blocking 160 million spam reviews, which prevented an average decrease in app ratings by about 0.5 stars in cases of so-called review bombing. Also in 2025, Google prevented 255,000 apps from gaining excessive access to confidential user data.
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The Android security system called Google Play Protect has detected more than 27 million new malicious apps, warning users or blocking their launch. The enhanced fraud protection mechanism now covers 2.8 billion Android devices in 185 countries and has already prevented 266 million attempts to install potentially dangerous applications from unofficial sources (side-loading).
The company notes that measures such as developer verification, mandatory preliminary checks and testing have significantly raised the barrier to entry for unscrupulous participants in the Google Play ecosystem. In 2026, Google plans to continue investing in AI-based security tools to respond quickly to new threats and provide developers with secure tools for creating applications.
At the same time, Google has traditionally justified its commissions on app sales and subscriptions by investing in security and moderation. However, the app store has been under scrutiny from regulators in Europe and other regions who consider it monopolistic. Last year, the company revised its fee structure for developers using alternative payment systems. However, EU regulators have recently stated that Google is still not fully compliant with the Digital Markets Act.
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