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Meta has launched a testing phase for its new experimental mobile app, Pocket, which offers developers and creatives tools for designing, share, and discover small interactive projects created using text-based modeling technologies without the need for traditional programming.
The app’s page has already appeared in the Google Play Store, but regular users cannot download it at this time, indicating that closed internal testing is underway. In the accompanying description on the distribution platform, Pocket is positioned as a creative space for designing and sharing so-called “gizmos,” by which the company means compact interactive objects that can be controlled with simple taps. The developers clarify that these elements are essentially casual games controlled via a touchscreen interface and the gyroscope or accelerometer built into mobile devices.
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Pocket’s marketing strategy involves creating a format similar to social networks like TikTok or Instagram, but focused on the microgame segment. Users will be able to scroll through a personalized feed featuring interactive creations from creators around the world, rate them with likes, and leave their own text comments under the posts. Provided the appropriate permissions are granted, the mobile app will be able to access the smartphone’s camera and media storage. In addition, users will be able to group their favorite mini-games into special collections, similar to music playlists, and share links to these collections with others.
The process of creating game objects will not require creators to have professional coding skills or specialized education. According to data released by Meta, anyone will be able to generate an interactive element simply by formulating their ideas in a text editor using standard language prompts for the AI. Users can edit and refine the description an unlimited number of times until they achieve the desired result, after which the finished game can be submitted for publication on the Pocket network for evaluation by other platform users.
As noted by Business Insider, the app’s technological foundation is based on the Gizmo project, which was previously developed by the startup Atma Sciences, founded by former engineers from the Snapchat team. Meta acquired full rights to this software product and non-exclusive licensing rights to use Atma Sciences’ technological developments following its successful acquisition of the startup earlier this year. Alessandro Paluzzi, a renowned expert in software research and reverse engineering, speculates that the company will integrate Pocket’s features into its global ecosystem, which already includes such popular services as Facebook, Instagram, and WhatsApp. The corporation’s portfolio also includes a separate app called Vibes, designed to generate video content using artificial intelligence, where users can view videos in a vertical feed, leave comments, like posts, and share content.
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